Integrating Apple Wallet, Google Wallet, or Samsung Wallet from scratch can be a headache—fragmented documentation, inconsistent APIs, and constant platform changes make it harder than it should be.

Badge simplifies all of that.

As a developer-first mobile wallet infrastructure platform, Badge gives you a single, unified layer to build and scale pass experiences—without wrestling with the quirks of each wallet provider.

Whether you're launching loyalty cards, event tickets, gift cards, or wallet-based marketing campaigns, Badge lets you build faster, integrate easily, and stay focused on driving real product impact.

One Platform, All Wallets—No Workarounds

Badge is the foundation for powering mobile wallet experiences—or embedding Badge's no-code UI directly into your POS or SaaS platform.

With our unified API and SDKs (including mobile SDKs for iOS, Android, web, and backend), developers can:

• Programmatically create, update, and distribute wallet passes

• Trigger design or data changes based on user behavior or system events

• Automate expirations, metadata edits, and real-time content updates

• Connect passes to other tools in your stack (POS, CRM, or messaging)

The best part? As Apple, Google, and Samsung roll out new features, Badge keeps your integration up to date—so your product doesn’t break.

If you're building mobile-first user journeys, our mobile app design tools and prebuilt components help you launch fast, with full control over the experience and brand.

Embed Mobile Wallets Directly into Your SaaS or POS Platform

Badge is designed for platforms—especially those that want to offer mobile wallet functionality as part of their own customer engagement software or loyalty program software.

Common use cases include:

• Mobile marketing automation for push-based offers

• Loyalty and membership programs

• Ticketing and event confirmations

• Digital gift cards and stored value passes

• Location-triggered experiences and in-wallet content updates

With Badge, you can embed white-label UI components, campaign tools, in-wallet content controls, and performance analytics directly into your product dashboard—no infrastructure required.

And for physical retail, Badge integrates with tap-to-pay solutions including Tap to Pay on Android, Apple VAS, Google Smart Tap, and barcode/NFC reader systems—enabling seamless mobile engagement that connects wallet passes with point-of-sale behavior, redemption, and personalized offers in-store.

Designed for Developers—Not Just Docs, Actual Velocity

What makes Badge different isn’t just the API—it’s our focus on developer experience and long-term scalability. We offer:

• Clear, consistent API documentation built by engineers, for engineers

• SDKs and code samples for every major environment

• Modular UI kits that embed directly into your platform

• A technical support team that speaks your language—code, not tickets

• Enterprise-grade security and uptime you can trust

Whether you're a fast-growing SaaS company or an established brand, Badge is the digital customer engagement platform that helps you move faster—with less risk and less rework.

Stop Reinventing the Infrastructure Layer

Mobile wallets are a high-leverage user engagement channel, but building across different operating systems has historically been challenging.

If you're constantly patching together APIs or rebuilding the same wallet logic, it’s time for a better approach.

Talk to our team or explore the docs to see how much faster and cleaner wallet development can be.

Badge Frequently Asked Questions (FAQs)

What is Badge, and how does it simplify mobile wallet integration?

Badge is a developer-first mobile wallet infrastructure platform that simplifies integration across Apple Wallet, Google Wallet, and Samsung Wallet. With unified APIs, comprehensive SDKs, and no-code tools, Badge enables developers to quickly create and scale wallet passes without managing fragmented documentation and inconsistent APIs.

Which mobile wallets does Badge support?

Badge supports seamless integration with Apple Wallet, Google Wallet, and Samsung Wallet. This unified integration simplifies the process of launching loyalty cards, event tickets, digital gift cards, and wallet-based marketing campaigns.

What types of wallet experiences can I build with Badge?

With Badge, you can create and manage diverse wallet experiences, including:

• Loyalty and membership cards

• Digital gift cards

• Event and ticketing passes

• Mobile marketing campaigns

• Location-triggered wallet experiences

How does Badge ensure wallet integrations stay up-to-date?

Badge continuously updates its platform as Apple, Google, and Samsung introduce new wallet features. This proactive approach ensures your integration remains compatible, reducing downtime and eliminating the need for constant maintenance and manual updates.

Can Badge be embedded into my existing SaaS or POS platform?

Yes, Badge is designed specifically to embed mobile wallet functionality directly into SaaS or POS platforms. It includes white-label UI components, campaign management tools, and performance analytics, allowing you to offer mobile wallet services seamlessly within your product dashboard.

What developer tools and resources does Badge provide?

Badge provides developers with extensive resources, including:

• Unified API and comprehensive SDKs for iOS, Android, web, and backend environments

• Modular UI kits for easy integration

• Detailed code samples and clear API documentation written specifically for developers

• Responsive technical support

Does Badge support tap-to-pay and in-store mobile engagement?

Yes, Badge seamlessly integrates with tap-to-pay solutions, including Tap to Pay on Android, Apple VAS, Google Smart Tap, and barcode/NFC reader systems. This allows brands to connect wallet passes with in-store engagement, personalized offers, and seamless redemption at the point-of-sale.

Why choose Badge over building mobile wallet integrations from scratch?

Choosing Badge saves significant development time and reduces complexity by eliminating the need to manage multiple wallet provider integrations. Badge’s unified platform, regular feature updates, and dedicated developer support let you launch wallet-based customer experiences quickly and efficiently.